Tiffany & Co. to Sell Its Most Expensive Diamond, 80-Carat Flawless Diamond
Tiffany & Co. is making history by offering a stunning 80-carat D color flawless diamond for sale, the most expensive in the company’s history. Tiffany acquired this diamond from a mine in Botswana, and the house’s chief artistic director, Reed Krakoff, chose to showcase the diamond by reimagining an archival Tiffany necklace made for the 1939 World’s Fair.
That fair’s forward-looking theme, “Dawn of a New Day,” was meant to inspire and give people hope for a brighter tomorrow. The fair presented visionary designs, including Tiffany’s spectacular jewelry display, which featured a necklace set with a huge 200-carat aquamarine surrounded by a fountain of 429 diamonds, to the 44 million people who attended. That design is being reimagined with the 80-carat diamond, and it will be unveiled with the opening of the newly redesigned Tiffany’s Fifth Avenue store in 2022.